Many municipalities in Denmark are suffering from a shortage of skilled workers. Yet conditions for switching jobs, for example from Germany to the neighbouring country, are excellent. We highlight this.
Many companies in the economically strong Ringkøbing-Skjern Municipality in the west of Jutland are suffering from a shortage of skilled workers. Our task was to develop and implement a comprehensive PR concept with the aim of recruiting skilled workers in Germany.
Interviews with local German families and individuals, implementation in editorial articles and placement in German media. Development and implementation of a multifaceted advertising campaign in trade media, newsletters and on Facebook. Advising the municipality on matters relating to the structure of German society, the job market and legal issues.